For years now, a WinCustomize subscription primarily allowed you to browse the site completely ad-free, gave you fully access to the Skin Browser, and every now and then a free skin from Stardock. In recent months, we've been talking about how to change the site subscription model to make it a better value to users, with the goal obviously to encourage more people to subscribe and support the site.
So today I'm happy to announce a transformation in the WinCustomize Subscription plan. With Object Desktop, you get a year of software updates to some great skinning applications, but what about content? To answer that, from today forward, a WinCustomize subscription will give you access to twelve free Stardock Design skins a year!*
Our first free skin to subscribers comes from one of the most respected and talented skinners in the community: adni18. Stardust is a killer WindowBlinds skin that gives your desktop a modern & flashy look without being distracting or annoying. Glassy edges, cool colors and attention to detail make this a skin every WindowBlinds user needs to run.
Subscribers can grab the skin from the Subscriber Resources page (must be logged in).
Pricing
Because we are now offering $60 in free skins a year, the pricing of the WinCustomize Subscription is changing. Effective immediately, a WinCustomize subscription costs $29.95 per year and you'll renew on a year-to-year basis (i.e. no more 2 year renewals). You will receive all the old benefits of a WC Subscription, only now for $10 extra you're getting $60 in skins.
Bundles
Don't have a subscription yet period? Well, we're working on some bundle packs for new users.
WindowBlinds Extreme Currently, if you buy WindowBlinds Extreme, you can get WindowBlinds plus a WinCustomize Subscription for $39.95 (a $10 discount on the first year of a WC subscription).
WindowBlinds Extreme
Currently, if you buy WindowBlinds Extreme, you can get WindowBlinds plus a WinCustomize Subscription for $39.95 (a $10 discount on the first year of a WC subscription).
We are working on a similar bundle for Object Desktop. Expect more info on that when it's ready.
Q&A
Now, I'm sure everyone has questions about what this change means for them. Let me quickly cover the high points...
If there are any other questions about the new subscription plan, let me know either in a comment or via PM.
*a year is a calendar year, January 1st to December 31st. Because this plan is launching in May of 2008, the 2008 skin set may fall short of the 12 target by December
I pay good money for my 'escape'...and gladly. Since 1985 my escape, aka ONLY Holiday of any real length [about 10 days] has been to pay to work at the Grands Prix in Adelaide, '85 to '95 ...probably out of pocket about 10 thou...ignoring not-working [self-employed]. Since then...not so pricey...GPs are now in Melbourne where I am...downside is the break is smaller.
I certainly prefer to spend money on 'hobby/relaxation/escape' than on getting teeth pulled at the dentist....
If you're set against the idea of the new subscription plan, there's really not much anyone can do to convince you it's a "good" thing. We know that whenever we raise the price on anything, some portion of our userbase will not like the change. It's just a fact of life. But we have to adapt to things as they change. It's not 2001 anymore.
Unfortunately, we have to cover costs better. WinCustomize, with all of its downloadable content, servers, developers and infrastructure needs doesn't get cheaper with time, especially considering that the site grows more sophisticated with every iteration. When it comes down to it and we have to choose a price hike versus cutting back or restricting services, we chose to up the price, but provide additional content in exchange.
If there are just three skins out of the twelve you like a year, you've already made up the price difference and gotten a "free" skin. We felt this was a reasonable trade-off that would satisfy the largest group possible.
Of course, if you don't like the deal, we won't force you to subscribe. If you're a current customer of any of Stardock's software, you'll continue to get unlimited downloads, you'll just have to deal with web ads. You don't really lose out on the community content, it's just less convenient and you won't benefit from premium features we might add in the future.
Like everything, you have to figure out if the cost is actually worth it to you. Break it down however you like (Zubaz did a daily and monthly cost), compare it against your essential costs, or your other hobbies and figure out what value you might or might not get out of it. Then make your decision.
Mine's more than double that...[and I bet still slower]...and the lion's share of it is simply me being on here....
You forgot the fleet of porsches
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